The Many Flavors From The Evolution of Smooth

The Oral Care Industry is huge thanks to it’s high number of products. The industry is also very successful as there are literally hundreds if not thousands of products on the market as we speak. Having this many products to choose from can be frustrating, but there is one brand that is standing out from the crowd and it’s name is Evolution of Smooth, These exquisite lip balms are setting new industry standards thanks to it’s exclusive formula. The ingredients in these products are the finest of any brand and the flavors are immense. Not only do they heal sore chapped lips, they come in flavors that are of the right concentrate and these flavors are Passion Fruit Summer Fruit, Pomegranate Raspberry, Sweet Mint, Honeydew Honey Suckle, Medicated Tangerine, and many more.

Brands such as Blistex, Chapstick, and Burt’s Bees have dominated the field for nearly a century. Times change though and with the times come newer more innovative products. As of today, EOS lip balm is the second best selling lip balm products on the market. Burt’s Bess currently hold the top spot, but with over 1 Million units sold per week, Evolution of Smooth will soon lead the pack well into the future.

Much of the brands success comes from it’s list of fine ingredients such as Vitamin E, Shea Butter, Antioxidants, Jojoba Oil. These ingredients naturally heals and in the fastest of times when being compared to others in the field. Successful marketing goes along way also as the brand uses a targeted approach to reach it’s top consumers. Celebrities such as Kim Kardashian, Miley Cyrus, and Christina Aguilera have all been spotted in public applying these fantastic lip balms, which further enhances the sale. Evolution of Smooth is re-writing the record books and changing the status quo of modern day oral care.EOS products are available on select stores which includes Well, Target and Amazon.

For complete gallery of products visit the EOS Facebook page.


EOS Lip Balm Revolutionizing The Market

Lip balm is a product that is used by millions to smooth their chapped, dry lips. The fact is that there is something very soothing and refreshing about lip balm. For years, the champion of the lip balm industry was the Chapstick  brand. However, things changed dramatically with the addition of the EOS lip balm brand. EOS is the short term for Evolution Of Smooth. Today, they’ve gained millions of Facebook fans. They are slowly, but surely revolutionizing the lip balm market with their uniquely shaped product.

Gaining Ground

The founders of EOS Lip balm are riding high today. Their little startup is the second best selling lip balm in the country. This is an amazing fact. Their sales are exploding and surpassing companies that have been producing lip balm products for much longer. Clearly, one of the main keys to their success is that the company produces a natural lip balm product. Today, people focus on health and prefer natural products that are assumed healthier and safer. Sanjiv Mehra, is the EOS co-founder. He relates that in the beginning their focus was deliberately on marketing and merchandising their products. Today, their focus is on letting the public have an inside view on their beginnings and they way that they gained ground on the larger corporations producing the same products.

A New Look

Another key to their success in the lip balm market is their ability to think outside of the box. Sanjiv Mehra relates that just about all the lip balms on the market were produced in a generic like tube. The EOS co-founder decided to jump on the opportunity to redesign the lip balm container. This simple, yet very powerful strategy worked wonders. He went to the drawing board and a very Well designed product specifically for women in a clever and pretty container. The EOS brand was born and the brand keeps growing.

Check out the EOS website: