Status Labs, Ashley Madison, Reputation Management, and the Art of Damage Control

At some point during a crisis, the only step a person can take is damage control. That is not necessarily a bad thing. The damage cannot be undone, but work can be undertaken for the sole purpose of trying to reduce the effects of that damage. Harm to a reputation is never easy to fix. Yet, there are ways to help improve an unfairly sullied reputation.

Recently, hackers exposed a ton of personal details about members of the website for Ashley Madison, a dating service for married people looking to have affairs.

Everyone should have a reasonable expectation of privacy. With hacking all the rage these days, privacy online is not necessarily easy to maintain. With the public dumping of Ashley Madison files, a great deal of formerly private data is now right there in the internet to be stumbled upon. So, if “Jon Doe” chooses to apply for a job and the employer runs a search of the name through the search engines, all that embarrassing information from the Ashley Madison hack may turn up.

At least the online reputation management firm Status Labs is making free crisis counseling available to those who have been exposed via the hack. The crisis counseling may end up being extremely helpful to persons stressed out over the situation. More importantly, the affected persons can talk to someone from a solid online reputation management firm.

Status Labs has worked very hard to represent and service people from all walks of life. Whether the clients be private citizens, those who work for the government, or someone who is a major celebrity, Status Labs has done whatever it could to repair the online damage done to the person’s reputation.

Through a protracted public relations campaign combined with working on publishing positive information online, a great deal of effective damage control may be possible. Helping to stem the damage to a reputation in the wake of something as serious as the Ashley Madison hack is not going to be easy. However, with the right effort and the right online reputation management firm handling the job, huge improvements could end up being done. Once a reputation is repaired, life almost begins anew.

What the Ashley Madison Scandal Can Teach Us About Online Reputation Management

In the wake of the fallout from the Ashley Madison hack online reputation management service Status Labs is offering free advice and counseling to victims of could be one of the biggest hacking scandals of all time.

Personal identification details including: email addresses, locations and even credit card numbers were leaked, exposing millions of people to scrutiny. Status Labs has received numerous calls from concerned individuals including: lawyers, accountants, government employees and even small business owners who are concerned about the damage to their reputation this data breach may cause. Status Labs believes regardless of the person’s intentions when they joined Ashley Madison a single mistake should not ruin someone’s life.

Darius Fisher, President of Status Labs, has stated “spectators should not include about this hack” believing it’s just a matter of time for we are all victims of some sort of hack. He believes if large corporations such as: Target, Home Depot, Sony and even the US government were vulnerable, then eventually you will be affected by hack as well.

Mr. Fisher has provided some guidance about how to protect your online privacy and prevent exposing yourself to these type of acts. First, he recommends protecting your address and keeping it private, this includes regularly removing your information from data brokers such as PeopleSmart. Next, Mr. Fisher recommends that most people keep their social media posts private. He believes that only public figures or someone with a business need should be making public posts on social media sites and all posts should be considered carefully before posting.

In addition to keeping your address and social media posts private Mr. Fisher recommends changing your passwords at least four times a year using a different password for each social media account. He advises simply write them down on a piece of paper and storing them in a desk drawer instead of using the online password manager that could itself be hacked.

Mr. Fisher also recommends Googling your name from time to time to see what people find when they search your name, this he says should be done after clearing your browser history and while logged out of the browser. Are you unhappy with what he found? What can you do about it? First, Mr. Fisher says purchase your own domain name you create a website or at least post your resume there as a placeholder.

The Ashley Madison data breach as open the eyes of many people just need to take online privacy seriously. By following Darius Fisher’s advice we can all rest a little easier knowing we are not likely to find our private information posted online for the world to see.